Category: Deceptive Advertising Law

June 14, 2011

FTC Tries to Stay One Step Ahead of Internet Fraud

The FTC’s recent settlement with a California-based Internet marketer may provide a good example of why the Commission is revising its online advertising guidelines. The FTC announced last Thursday that it has reached a settlement with Jaivin Karnani, his company, Balls of Kryptonite, and several associated companies.  The settlement resolves charges the FTC brought against… Read More

June 10, 2011

FTC Says These ‘Free’ Offers Were Anything But Free

Last month, the Federal Trade Commission filed a lawsuit against a Canadian entrepreneur and a group of web-based businesses that promised “free” offers that were far from free. In its lawsuit, the FTC charges the online marketers with scamming consumers in the United States, the United Kingdom, Canada, Australia, and New Zealand out of more… Read More

May 18, 2011

Sellers Beware: Regulatory Action May Lead to Criminal Charges

Having the Federal Trade Commission – or any other government agency – initiate an action against you or your company may seem like very bad news. But it can get much worse. Sometimes, what starts as a civil action by a government regulator can culminate in jail time. This is the hard lesson learned by… Read More

April 12, 2011

Do Companies Need to Change the Way They Use Online Consumer Data?

The FTC recently entered into an agreement with Internet advertising company Chitika, Inc., settling charges that the company deceptively tracked consumers’ online activities. At issue in the FTC’s complaint was that Chitika’s privacy policy gave consumers the ability to opt out of being tracked by the company’s use of online “cookies,” but that – unbeknownst… Read More

April 3, 2011

FTC Files First Lawsuit Against ‘Text Spam’

 Spam seems to be everywhere these days, and it has now invaded your wireless handheld.  Last month, the Federal Trade Commission filed its first lawsuit ever against an alleged perpetrator of “spam texting” – the practice of sending unsolicited commercial text messages to a large number of people.  The FTC is alleging that Phillip Flora… Read More

March 27, 2011

Ifrah Law’s Blog Wrap-Up, March 9-23

This is the fourth of a regular series of posts that summarize and wrap up our latest thoughts that have appeared recently on Ifrah Law’s blogs. 1. Proposed Gaming Bill Could Make Nevada First to Legalize Online Poker Nevada, long an innovator in the gambling arena, may soon take another major step by becoming the first… Read More

March 21, 2011

Does Google Need to Police Its Ads for Fraud?

Do Google and other search engines have an obligation to screen their advertisers for those who may be perpetrating consumer fraud? Google has said in the past that its AdWords Content Policy will reject advertisements for sites that make false claims and that it investigates and removes any ads that violate Google’s internal policies, but… Read More

March 3, 2011

FTC Cracks Down on Merchants’ Empty Promises

On March 2, 2011, the Federal Trade Commission announced “Operation Empty Promises,” a multi-agency law enforcement initiative aimed at cracking down on misleading “work from home” and other business opportunity offers. The campaign includes more than 90 actions brought by various state and federal agencies in the past year, including the Department of Justice, the… Read More

February 7, 2011

FTC Looks at Football Helmet Safety Claims

Helmet safety has caught the attention of the Federal Trade Commission, which is looking into marketing claims that some football helmets can help reduce concussions. Recent months have seen widespread publicity about concussions and other traumatic head and neck injuries suffered by football players, prompting the National Football League to step up enforcement of rules… Read More

February 3, 2011

Middlemen Run Afoul of FTC Suspicions

Brokers, middlemen, and intermediaries serve an economic purpose: to put people who want a product or service in touch with a product maker or service provider. Real estate brokers help us buy and sell homes; mortgage brokers help us find lenders for our home purchases; manufacturing reps help get new products on our grocery shelves,… Read More