Tag: Affiliate Marketing

February 17, 2011

Chargebacks Can Be a Major Problem for Small Businesses

The Wall Street Journal has acknowledged the serious problem that chargebacks pose to businesses in an article posted on its website. Merchants pay a heavy price for these reverse credit card transactions, which cost them a lost sale, the lost product, and a fine imposed by the credit card company. What’s more, courts have equated… Read More

January 28, 2011

Ifrah Law’s Semi-monthly Blog Wrap-up, January 15-31

This is the first of a regular series of posts that summarize and wrap up our latest thoughts that have appeared recently on Ifrah Law’s two blogs. 1. Can Police Read a Suspect’s Text Messages Without a Warrant? What happens when the usual rules of search and seizure collide with the new world of information… Read More

January 28, 2011

Ifrah Law’s Semi-monthly Blog Wrap-up, January 15-31

This is the first of a regular series of posts that summarize and wrap up our latest thoughts that have appeared recently on Ifrah Law’s two blogs. 1. Can Police Read a Suspect’s Text Messages Without a Warrant? What happens when the usual rules of search and seizure collide with the new world of information in… Read More

January 13, 2011

A Report From an Energized Affiliate West Conference

The affiliate sales industry is thriving and is attracting a committed group of young entrepreneurs, according to Jeff Ifrah, founding partner of Ifrah Law. Jeff gave a presentation on January 11, 2011, in Las Vegas at the Affiliate Summit West conference. The conference, which grows larger every year, attracted more than 4,600 people this year,… Read More

January 10, 2011

New Law Gives Enforcers Added Power Against Online Marketers

In the waning days of 2010, the lame-duck Congress passed, and President Obama signed, a law that is almost certainly going to have major effects on the affiliate marketing industry. The FTC is poised to begin enforcing the “Restore Online Shoppers’ Confidence Act,” which is intended to protect consumers from deceptive online sales tactics –… Read More

October 20, 2010

FTC Getting Serious About Full Disclosure in Endorsements

The Federal Trade Commission is taking steps to show that it is quite serious about enforcing the so-called blogger disclosure rules that it issued last year. The rules say, essentially, that when someone endorses or reviews a product or service, the person must disclose any relationship with the company that produces the product. So if… Read More

October 20, 2010

FTC Getting Serious About Full Disclosure in Endorsements

The Federal Trade Commission is taking steps to show that it is quite serious about enforcing the so-called blogger disclosure rules that it issued last year. The rules say, essentially, that when someone endorses or reviews a product or service, the person must disclose any relationship with the company that produces the product. So if… Read More