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It’s International Data Privacy Day!  Every year on January 28, the United States, Canada and 27 countries of the European Union celebrate Data Privacy Day.  This day is designed to raise awareness of and generate discussion about data privacy rights and practices.  Indeed, each day new reports surface about serious data breaches, data practice concerns, and calls for legislation.  How can businesses manage data privacy expectations and risk amid this swirl of activity?

Here, we share some tips from our firm’s practice and some recent FTC guidance.  We don’t have a cake to celebrate International Data Privacy Day but we do have our “Top 10 Data Privacy Tips”: 1. Review Your Organization’s Privacy Policy. Remember that privacy policy you had counsel prepare a few years ago?  It’s a good time to review it and assess whether it still reflects company practices.  What kind of personal information does your company collect? How does it move through your business?  How is it shared?  Has your organization’s policy on sharing... Read more

  Health cleanses to lose unwanted weight in a matter of weeks!  Images of beautiful jewelry to be purchased at great prices that you can even resell! Personalized handbags made to order! If you have a Facebook account, it is more than likely you have seen many of these and similar posts by “friends” in… Read More

Celebrity Endorsements, Online Poker and the FTC
November 19, 2014

Celebrity Endorsements, Online Poker and the FTC

By: Rachel Hirsch and Moriah Kairouz Batza

  Last week, without much attention, four new regulations affecting online gaming operations in New Jersey became effective under the authority of the Division of Gaming Enforcement. The rules include changes to directives on funding from social games, requirements for exclusivity, and operator server locations. However, the fourth rule is an addition which deals specifically… Read More

Report from an Energized Brand Activation Association Marketing Law Conference
November 7, 2014

Report from an Energized Brand Activation Association Marketing Law Conference

By: Rachel Hirsch and Michelle Cohen

  Ifrah Law is a proud member the Brand Activation Association (“BAA”). This week, we attended the BAA’s 36th annual BAA Marketing Law Conference in Chicago.  Just as “Mad Men” reflects the 1960’s era advertising business, this year’s BAA conference demonstrated this generation’s marketing dynamic – where mobile is key, privacy concerns abound, and the… Read More

  Online diploma mills, which require little or no coursework to complete a degree have recently garnered much attention within the online education realm.  Websites which offer questionable diplomas for hundreds of dollars target vulnerable consumers seeking a degree to improve their life prospects, while simultaneously casting a shadow over legitimate online educational institutions which… Read More

Broken Promises: A Glimpse at the Dark Side of Crowdfunding
September 19, 2014

Broken Promises: A Glimpse at the Dark Side of Crowdfunding

By: Jeff Ifrah and Moriah Kairouz Batza

The fact is that social media has connected us to each other in ways which seemed unimaginable only a few decades ago.  Take for example the progression of social activism through online fundraising.  Over the course of two short months the ALS Ice Bucket Challenge (“IBC”) went viral with millions of videos being posted by… Read More

For-Profit Education Flunking Regulations Overload 101
September 15, 2014

For-Profit Education Flunking Regulations Overload 101

By: Nicole Kardell

  The last few years have been tough on the for-profit education industry – it’s not easy being the target of a host of federal and state investigations. For-profit educators have been poked and prodded by, among others, the U.S. Congress, a coalition of state attorneys general, the Consumer Financial Protection Bureau, the Federal Trade… Read More

Federal Trade Commission Checks Out Mobile Shopping Apps
September 4, 2014

Federal Trade Commission Checks Out Mobile Shopping Apps

By: Michelle Cohen

  In August, the Federal Trade Commission (“FTC”) released a staff report concerning mobile shopping applications (“apps”).  FTC staff reviewed some of the most popular apps consumers utilize to comparison shop, collect and redeem deals and discounts, and pay in-store with their mobile devices.  This new report focused on shopping apps offering price comparison, special… Read More

Restaurant chain Applebee’s has joined other businesses such as Overstock.com, Hilton, Capitol One, and Bass Pro Shops as defendants in purported class action lawsuits alleging that they illegally recorded calls to or from California residents.  In fact, plaintiffs have filed hundreds of individual and class actions in California courts under California’s various eavesdropping/call recording laws…. Read More

  In this health-conscious age, consumers are always on the lookout for new products which will improve wellness and quality of life.  Marketers attuned to this trend may be tempted to increase sales by extolling the virtues of their products, even if health claims are unsubstantiated by scientific testing.  A recent FTC case, however, demonstrates… Read More

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