AI Chat Bot_Ifrah FTC Blog (1)

Thinking about adding an AI Chatbot? Some key considerations.

Thinking about adding an AI Chatbot? Some key considerations.

February 17, 2026

Thinking about adding an AI Chatbot? Some key considerations.

By: Steven Hess

Many companies are thinking about how to deploy new AI systems to automate routine work and to improve their product. For many businesses, adding an AI chatbot is a valuable way to enhance the customer experience by automating routine conversations,[1] and by alerting customers to new deals and offerings that are relevant to them.[2] Coupled with the rising ubiquity of AI chatbots in modern life,[3] these AI agents can be integrated into existing consumer platforms to provide faster, more adaptive services. As with any new innovation, there are also concerns with integrating AI chatbots into existing products.  Because these products are new, so too are the risks, and it is not possible to identify every concern that may arise from…

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Is Scrolling the New Smoking?

January 21, 2026

Is Scrolling the New Smoking?

By: Lauren Scribner

In the final weeks of 2025, New York passed a law requiring social media platforms with “certain predatory features” to display warning labels about “the dangerous impact” those features pose to the mental health of users under the age of eighteen.[1] These so-called “predatory features” include continuous and infinite scrolling, displaying addictive feeds, and automatically playing video content.[2]  Warning labels will be displayed upon the…

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Influencer Liability: Will New-Age Litigation Net Celebrity Spokespeople?

December 12, 2025

Influencer Liability: Will New-Age Litigation Net Celebrity Spokespeople?

By: Lauren Scribner

The “influencer economy,” in which so-called “content creators” share user-generated content such as livestreams or short-form film, is showing no signs of slowing down.  Currently valued north of $250 billion, it is projected to reach nearly $500 billion by 2027.[1] “Creators earn income primarily through direct branding deals to pitch products as an influencer; via a share of advertising revenues with the host platform; and…

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Even In The UK, Think Twice Before Using Celebrity Endorsements

April 13, 2015

Even In The UK, Think Twice Before Using Celebrity Endorsements

By: Ifrah Law

Photo at vi.wikipedia.org A recent legal case in the UK between singer Rihanna and fashion retailer Topshop has highlighted differences between publicity rights in the UK and some US jurisdictions. Rihanna sued Topshop for its sale of a t-shirt bearing a large photograph of her.  Rihanna had not approved or endorsed the sale of the t-shirt; rather, an independent photographer had taken the picture and licensed…

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Telemarketing Tips: What We Can Learn From Caribbean Cruise Lines’ Excursion With The FTC

April 2, 2015

Telemarketing Tips: What We Can Learn From Caribbean Cruise Lines’ Excursion With The FTC

By: Michelle Cohen

  The FTC’s “Do Not Call” and “robocall” rules do not apply to political survey calls.  So, if Hillary Clinton sought to “voice blast” a survey about international issues, she could do so without violating the Telemarketing Sales Rule (“TSR”).  (Though under FCC rules she would have an issue calling wireless numbers).  However, companies may not telemarket under the guise of exempt political calls.  Caribbean…

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Why the FTC Can Go After Companies For Insufficient Data Security Allegations

March 6, 2015

Why the FTC Can Go After Companies For Insufficient Data Security Allegations

By: Jeffrey Hamlin

  FTC seems more confident than ever in its authority to go after companies with insufficient data security measures. As of January 2015, FTC had settled 53 data-security enforcement actions, and FTC Senior Attorney Lesley Fair expects that number to increase. Not everyone is sanguine about FTC’s enforcement efforts. Companies targeted for administrative action complain that the Commission is acting beyond its delegated powers under…

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Another Class Action Pops Up For Complaints About Pop-Ups

March 3, 2015

Another Class Action Pops Up For Complaints About Pop-Ups

By: Ifrah Law

  A class action lawsuit recently instituted in federal court in the Northern District of California, Hunter v. Lenovo et al., alleges that Lenovo Inc., a computer manufacturer, violated its customers’ rights by selling computers which came preinstalled with alleged spyware manufactured by Superfish Inc., another named defendant.  The purported class alleges that the Superfish software monitors user activity and displays pop-up ads, among other…

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The Federal Wiretap Act and the Law of Unintended Consequences

March 2, 2015

The Federal Wiretap Act and the Law of Unintended Consequences

By: Ifrah Law

  The law of unintended consequences – a distant cousin of Murphy’s Law – states that the actions of human beings will always have effects that are unanticipated and unintended. The law could prove a perfect fit for recent efforts by class action counsel to rely upon the Federal Wiretap Act in lawsuits arising from adware installed on personal home computers. Take, for example, the…

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Articles and Presentations by Our Firm Attorneys

Thinking about adding an AI Chatbot? Some key considerations.

Thinking about adding an AI Chatbot? Some key considerations.
By: Steven Hess

Is Scrolling the New Smoking?

Is Scrolling the New Smoking?
By: Lauren Scribner

Influencer Liability: Will New-Age Litigation Net Celebrity Spokespeople?

Influencer Liability: Will New-Age Litigation Net Celebrity Spokespeople?
By: Lauren Scribner

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