AI Chat Bot_Ifrah FTC Blog (1)

Thinking about adding an AI Chatbot? Some key considerations.

Thinking about adding an AI Chatbot? Some key considerations.

February 17, 2026

Thinking about adding an AI Chatbot? Some key considerations.

By: Steven Hess

Many companies are thinking about how to deploy new AI systems to automate routine work and to improve their product. For many businesses, adding an AI chatbot is a valuable way to enhance the customer experience by automating routine conversations,[1] and by alerting customers to new deals and offerings that are relevant to them.[2] Coupled with the rising ubiquity of AI chatbots in modern life,[3] these AI agents can be integrated into existing consumer platforms to provide faster, more adaptive services. As with any new innovation, there are also concerns with integrating AI chatbots into existing products.  Because these products are new, so too are the risks, and it is not possible to identify every concern that may arise from…

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Is Scrolling the New Smoking?

January 21, 2026

Is Scrolling the New Smoking?

By: Lauren Scribner

In the final weeks of 2025, New York passed a law requiring social media platforms with “certain predatory features” to display warning labels about “the dangerous impact” those features pose to the mental health of users under the age of eighteen.[1] These so-called “predatory features” include continuous and infinite scrolling, displaying addictive feeds, and automatically playing video content.[2]  Warning labels will be displayed upon the…

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Influencer Liability: Will New-Age Litigation Net Celebrity Spokespeople?

December 12, 2025

Influencer Liability: Will New-Age Litigation Net Celebrity Spokespeople?

By: Lauren Scribner

The “influencer economy,” in which so-called “content creators” share user-generated content such as livestreams or short-form film, is showing no signs of slowing down.  Currently valued north of $250 billion, it is projected to reach nearly $500 billion by 2027.[1] “Creators earn income primarily through direct branding deals to pitch products as an influencer; via a share of advertising revenues with the host platform; and…

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Why POM Wonderful Can Celebrate FTC Judge’s Ruling in Advertising Case

May 23, 2012

Why POM Wonderful Can Celebrate FTC Judge’s Ruling in Advertising Case

By: Nicole Kardell

Pomegranate juice maker POM Wonderful has declared victory against the FTC . . . in spite of an administrative law judge’s ruling that upholds many claims in the agency’s complaint. But the California company has good reason to celebrate: certain FTC standards, the ones that POM cried foul on, were rejected by the court. The epic battle between POM Wonderful and the FTC began roughly…

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Should FTC Protect Gamers Against Unhappy Endings?

May 22, 2012

Should FTC Protect Gamers Against Unhappy Endings?

By: Steven Eichorn

Whether you or not you are an avid gamer, you have probably realized that a significant segment of the general population takes gaming quite seriously. Probably a little too seriously sometimes. It seems that the ending to the popular game Mass Effect 3 (“ME3”), which is produced by BioWare, disappointed many devoted players so much that they filed a petition with the FTC for deceptive…

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In Nutella Advertising Case, Whom Is the System Protecting?

May 13, 2012

In Nutella Advertising Case, Whom Is the System Protecting?

By: Nicole Kardell

The world is full of surprises, like the fact that Nutella chocolate spread is loaded with saturated fat and sugar and is not itself healthy. Ferrero USA, Inc., the company that makes Nutella, learned the hard way that many American parents could not survive (nor perhaps could their children) without the aid and intervention of Captain Obvious. And so, following a recent settlement agreement with…

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FTC Obtains Injunction, Asset Freeze on Alleged Mortgage Scam

April 2, 2012

FTC Obtains Injunction, Asset Freeze on Alleged Mortgage Scam

By: Steven Eichorn

The Federal Trade Commission has obtained an order from the federal court for the Central District of California for a preliminary injunction and asset freeze against all the defendants in an alleged mortgage modification scam. The complaint was filed against California-based Sameer Lakhany and a number of related corporate entities for violating the Federal Trade Commission Act and the Mortgage Assistance Relief Services Rule, now…

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Identity Theft Continues to Top FTC’s List of Consumer Complaints

March 26, 2012

Identity Theft Continues to Top FTC’s List of Consumer Complaints

By: Ifrah Law

For more than a decade, the Federal Trade Commission has been releasing its list of the top ten categories of consumer complaints received by the agency in the previous year. This list always serves as a good indication of the areas toward which the FTC may choose to direct its resources and increase its scrutiny. For the 12th year in a row, identity theft was…

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Articles and Presentations by Our Firm Attorneys

Thinking about adding an AI Chatbot? Some key considerations.

Thinking about adding an AI Chatbot? Some key considerations.
By: Steven Hess

Is Scrolling the New Smoking?

Is Scrolling the New Smoking?
By: Lauren Scribner

Influencer Liability: Will New-Age Litigation Net Celebrity Spokespeople?

Influencer Liability: Will New-Age Litigation Net Celebrity Spokespeople?
By: Lauren Scribner

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