AI Chat Bot_Ifrah FTC Blog (1)

Thinking about adding an AI Chatbot? Some key considerations.

Thinking about adding an AI Chatbot? Some key considerations.

February 17, 2026

Thinking about adding an AI Chatbot? Some key considerations.

By: Steven Hess

Many companies are thinking about how to deploy new AI systems to automate routine work and to improve their product. For many businesses, adding an AI chatbot is a valuable way to enhance the customer experience by automating routine conversations,[1] and by alerting customers to new deals and offerings that are relevant to them.[2] Coupled with the rising ubiquity of AI chatbots in modern life,[3] these AI agents can be integrated into existing consumer platforms to provide faster, more adaptive services. As with any new innovation, there are also concerns with integrating AI chatbots into existing products.  Because these products are new, so too are the risks, and it is not possible to identify every concern that may arise from…

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Is Scrolling the New Smoking?

January 21, 2026

Is Scrolling the New Smoking?

By: Lauren Scribner

In the final weeks of 2025, New York passed a law requiring social media platforms with “certain predatory features” to display warning labels about “the dangerous impact” those features pose to the mental health of users under the age of eighteen.[1] These so-called “predatory features” include continuous and infinite scrolling, displaying addictive feeds, and automatically playing video content.[2]  Warning labels will be displayed upon the…

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Influencer Liability: Will New-Age Litigation Net Celebrity Spokespeople?

December 12, 2025

Influencer Liability: Will New-Age Litigation Net Celebrity Spokespeople?

By: Lauren Scribner

The “influencer economy,” in which so-called “content creators” share user-generated content such as livestreams or short-form film, is showing no signs of slowing down.  Currently valued north of $250 billion, it is projected to reach nearly $500 billion by 2027.[1] “Creators earn income primarily through direct branding deals to pitch products as an influencer; via a share of advertising revenues with the host platform; and…

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LegalZoom and Rocket Lawyer Case over Misleading Advertising Heads to Trial – When is “Free” Really “Free”?

October 25, 2013

LegalZoom and Rocket Lawyer Case over Misleading Advertising Heads to Trial – When is “Free” Really “Free”?

By: Ifrah Law

Last week, a federal judge in California declined to grant a summary judgment motion to LegalZoom.com, Inc., in its lawsuit accusing rival Rocket Lawyer, Inc. over claims of trademark infringement, unfair competition, and false and misleading advertising that focus on the use of the word “free” in advertisements by Rocket Lawyer. LegalZoom and Rocket Lawyer are the two biggest names in the online legal services…

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After Google Action, Those Who Dig for Dirt Must Dig a Little Harder

October 14, 2013

After Google Action, Those Who Dig for Dirt Must Dig a Little Harder

By: Jeffrey Hamlin

Google recently announced that it would be taking action to demote websites that profit from the use of mugshot photos. These mugshot sites compile booking photographs taken after people’s arrests and publish them along with the arrestees’ names and information concerning the charges against them. Individuals who want their mugshot and arrest record deleted from the site usually must pay a fee ranging anywhere from…

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CFPB Shows It’s a Tough New Cop on the Beat With Case Against Payment Processor

October 7, 2013

CFPB Shows It’s a Tough New Cop on the Beat With Case Against Payment Processor

By: Michelle Cohen

On October 3, 2013, the Consumer Financial Protection Bureau announced it had filed a complaint in federal district court in Washington state against a leading debt-settlement payment processor, Meracord LLC, and its CEO.  The CFPB contends that Meracord helped third parties collect millions of dollars in illegal upfront fees from consumers. The complaint alleged violations of the Federal Trade Commission’s Telemarketing Sales Rule (TSR) and…

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How to Break the Federal Debt-Collection Law — By Texting

October 4, 2013

How to Break the Federal Debt-Collection Law — By Texting

By: Steven Eichorn

It’s quite clear that the Federal Trade Commission and the Federal Communications Commission view existing federal consumer protection and communications statutes as fully applicable to new modes of communication such as texting. One excellent recent example is the FTC’s stipulated settlement, including a payment of $1 million, with a debt collection agency that had sent out text messages in order to collect debts. The FTC…

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FTC Takes First Enforcement Action on ‘Internet of Things’

September 29, 2013

FTC Takes First Enforcement Action on ‘Internet of Things’

By: Ifrah Law

A company that markets video cameras that are designed to allow consumers to monitor their homes remotely has agreed to settle charges with the FTC that it failed to properly protect consumers’ privacy. This marks the FTC’s first enforcement action against a marketer of a product with connectivity to the Internet and other mobile devices, commonly referred to as the “Internet of Things.” The FTC’s…

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Articles and Presentations by Our Firm Attorneys

Thinking about adding an AI Chatbot? Some key considerations.

Thinking about adding an AI Chatbot? Some key considerations.
By: Steven Hess

Is Scrolling the New Smoking?

Is Scrolling the New Smoking?
By: Lauren Scribner

Influencer Liability: Will New-Age Litigation Net Celebrity Spokespeople?

Influencer Liability: Will New-Age Litigation Net Celebrity Spokespeople?
By: Lauren Scribner

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