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Sports Betting Advertisement Numbers Actually Decreasing
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May 2, 2024
Sports Betting Advertisement Numbers Actually Decreasing
By: Jordan Briggs
Legal online sportsbetting, is still relatively new in America.[1] Over the last six years, as more states have legalized online sportsbetting, Americans have noticed more and more ads, leaving some feeling inundated with these ads.[2] But have Americans really seen more online sportsbetting ads, or have they only noticed more ads? Today, the American Gaming Association (“AGA”) published a summary of its research finding that in 2023, for the second year in a row, “fewer television ads for sports betting [aired] than for other familiar products marketed to adults.”[3] Americans are actually seeing 33% less ads for sportsbetting than they saw in 2021 and 15% less than in 2022. Additionally, according to the AGA, sportsbetting only accounted for 0.4% of…
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Ad-Tech Europe: The Moving Target Marking Targeted Advertising
April 26, 2024
Ad-Tech Europe: The Moving Target Marking Targeted Advertising
By: Nicole Kardell
The European Data Protection Board (“EDPB”) recently published an opinion on the legality of pay-or-consent models for online platforms offering services in Europe. While the opinion is non-binding and limited to “large online platforms[1],” companies that offer platforms large and small in Europe should pay attention to the EDPB’s analysis—it will inform their future guidance for entities large and small. The upshot: Pay-or-consent models [for…
CFPB Banking in Video Games and Virtual Worlds
April 25, 2024
CFPB Banking in Video Games and Virtual Worlds
By: Jordan Briggs
Converting your dollar to donuts,[1] or whatever in-game currency you choose, has never been easier. As microtransactions online become easier to execute and more prevalent, the in-game economies start to resemble traditional banking—minus the standard banking protections. This issue is not lost on the Consumer Financial Protection Bureau (CFPB). Earlier this month, the CFPB released an Issue Spotlight on “Banking in video games and virtual…
D.C. Becomes First Place in U.S. to Legalize Online Poker
January 28, 2022
D.C. Becomes First Place in U.S. to Legalize Online Poker
By: Ifrah Law
April 7, 2011 saw a historic moment in igaming as the District of Columbia became the first American jurisdiction to enact a law that allows online poker wagering. The amendment, called the “Lottery Modernization Act of 2010” for the year it was introduced, is part of a larger budget bill passed by the D.C. Council in December 2010 and enacted after passing through Congress unblocked….
Now That Sports Betting Is Legal, Here’s How You Get Paid
January 28, 2022
Now That Sports Betting Is Legal, Here’s How You Get Paid
By: Ifrah Law
Congratulations, you won a sports bet! What happens now? In the five states where sports betting is now legal, any qualifying individual who places and wins a sports bet can exchange their winning ticket for payment. That means any individual who can prove they are over 21 through an in-person check or the latest digital identity verification technology could soon be a winner. But just…
iDEA Growth Members Correctly Optimistic about 2022 in iGaming and Sports Betting Legalization
January 21, 2022
iDEA Growth Members Correctly Optimistic about 2022 in iGaming and Sports Betting Legalization
By: A.J. Collins
In a survey published this week by iDEA Growth, a national trade association for the online sports betting and iGaming industry, over 63 percent of those surveyed believe that between three and five states will legalize sports betting in 2022, with most naming Ohio, Massachusetts, and Kansas as the three states most likely to do so. Industry members also believed that Indiana was the most…
Uses and Abuses of Decentralization in Gambling
December 7, 2021
Uses and Abuses of Decentralization in Gambling
By: Jake Gray
Decentralization has been the selling point of many platforms using blockchain-based technologies including cryptocurrencies such as Bitcoin. Many believe that decentralization by blockchain has the potential to disrupt multiple industries from finance to art. These decentralized equivalents are called ‘dapps.’ And over the past few years there have been several attempts to decentralize and disrupt the gambling industry with these applications. Decentralized applications differ from…
New York Sports Betting Marketing Affiliate Requirements
November 4, 2021
New York Sports Betting Marketing Affiliate Requirements
By: Sara Dalsheim
On November 8, 2021, New York officially announced the mobile sportsbooks it will license for online operations. The mobile sportsbooks named were Caesars Sportsbook, Resorts World Bet, PointsBet, Rush Street Interactive, WynnBET, FanDuel, Bally Bet, BetMGM, and DraftKings. The state is aiming to go live with online sports betting prior to the 2022 Super Bowl game. Marketing affiliates in New York will not be required…
