iStock 5

Sports Betting Advertisement Numbers Actually Decreasing

Sports Betting Advertisement Numbers Actually Decreasing

May 2, 2024

Sports Betting Advertisement Numbers Actually Decreasing

By: Jordan Briggs

Legal online sportsbetting, is still relatively new in America.[1] Over the last six years, as more states have legalized online sportsbetting, Americans have noticed more and more ads, leaving some feeling inundated with these ads.[2] But have Americans really seen more online sportsbetting ads, or have they only noticed more ads? Today, the American Gaming Association (“AGA”) published a summary of its research finding that in 2023, for the second year in a row, “fewer television ads for sports betting [aired] than for other familiar products marketed to adults.”[3] Americans are actually seeing 33% less ads for sportsbetting than they saw in 2021 and 15% less than in 2022. Additionally, according to the AGA, sportsbetting only accounted for 0.4% of…

Read More about Sports Betting Advertisement Numbers Actually Decreasing

Ad-Tech Europe: The Moving Target Marking Targeted Advertising

April 26, 2024

Ad-Tech Europe: The Moving Target Marking Targeted Advertising

By: Nicole Kardell

The European Data Protection Board (“EDPB”) recently published an opinion on the legality of pay-or-consent models for online platforms offering services in Europe.  While the opinion is non-binding and limited to “large online platforms[1],” companies that offer platforms large and small in Europe should pay attention to the EDPB’s analysis—it will inform their future guidance for entities large and small. The upshot: Pay-or-consent models [for…

Read More about Ad-Tech Europe: The Moving Target Marking Targeted Advertising

CFPB Banking in Video Games and Virtual Worlds

April 25, 2024

CFPB Banking in Video Games and Virtual Worlds

By: Jordan Briggs

Converting your dollar to donuts,[1] or whatever in-game currency you choose, has never been easier. As microtransactions online become easier to execute and more prevalent, the in-game economies start to resemble traditional banking—minus the standard banking protections. This issue is not lost on the Consumer Financial Protection Bureau (CFPB). Earlier this month, the CFPB released an Issue Spotlight on “Banking in video games and virtual…

Read More about CFPB Banking in Video Games and Virtual Worlds

Why is Player Betting a Cardinal Sin?

December 2, 2019

Why is Player Betting a Cardinal Sin?

By: James Trusty

Arizona Cardinal cornerback Josh Shaw has been suspended indefinitely by the NFL for violating the league’s blanket prohibition against betting on all things NFL.  Shaw, who will miss at least the full 2020 season, had been on injured reserve since late August and had not played a down this year.  The silver lining for Shaw’s grey cloud is that he joins the ranks of Paul…

Read More about Why is Player Betting a Cardinal Sin?

Legal Sports Betting Arrives in The Centennial State

November 7, 2019

Legal Sports Betting Arrives in The Centennial State

By: Ifrah Law

Yesterday, Colorado voters narrowly approved a sports betting referendum, establishing Colorado as a sports betting leader in the Mountain West. The referendum was a long time coming, with the bill allowing the referendum to go forward having been passed last May.  Signed by Governor Polis on May 29, House Bill 1327 placed a referendum on November’s ballot that would legalize sports betting at three existing…

Read More about Legal Sports Betting Arrives in The Centennial State

NCAA Announces Groundbreaking Decision to Allow Compensation for College Athletes

October 30, 2019

NCAA Announces Groundbreaking Decision to Allow Compensation for College Athletes

By: Steven Eichorn

Yesterday, the NCAA Board of Governors unanimously voted to allow college athletes to receive some form of compensation.The permitted compensation is limited to “the opportunity to benefit from the use of their name, image, and likeness,” however, athletes will still not be permitted to receive compensation for their actual on-field play. To view the official NCAA Release, Click Here The concession to allow some form…

Read More about NCAA Announces Groundbreaking Decision to Allow Compensation for College Athletes

Google Advances the Ball for Online Gaming in the U.S., With a Boost from Sports Betting

October 23, 2019

Google Advances the Ball for Online Gaming in the U.S., With a Boost from Sports Betting

By: Nicole Kardell

Google is planning to unblock online casino advertisements in the regulated U.S. gambling market in early 2020, according to a . The lift on casino ads in markets where it is legalized and regulated should help the industry get traction, boost revenues, and pave the way for other states to come online. Importantly, it should also help offset the imbalance between (1) nascent legal, regulated…

Read More about Google Advances the Ball for Online Gaming in the U.S., With a Boost from Sports Betting

Ifrah Law: 10 Years in the Online Gaming and Sports Betting Industry

October 17, 2019

Ifrah Law: 10 Years in the Online Gaming and Sports Betting Industry

By: Ifrah Law

As Ifrah Law celebrates its 10th anniversary this year, we are pleased with the recent legal breakthroughs that have the potential to bring online interactive gaming into the U.S. mainstream, where it can create jobs and offer a secure, exciting experience for adults nationwide. For our firm’s founder, Jeff Ifrah, a passion for advancing online gaming was kindled in 1999, when as a member of…

Read More about Ifrah Law: 10 Years in the Online Gaming and Sports Betting Industry

Articles and Presentations by Our Firm Attorneys

Sports Betting Advertisement Numbers Actually Decreasing

Sports Betting Advertisement Numbers Actually Decreasing
By: Jordan Briggs

Ad-Tech Europe: The Moving Target Marking Targeted Advertising

Ad-Tech Europe: The Moving Target Marking Targeted Advertising
By: Nicole Kardell

CFPB Banking in Video Games and Virtual Worlds

CFPB Banking in Video Games and Virtual Worlds
By: Jordan Briggs

Subscribe to Ifrah Law’s Insights