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Michelle Cohen on iGaming Marketing: Five Critical Steps When Regulators Call
FEATURED
May 26, 2026
Michelle Cohen on iGaming Marketing: Five Critical Steps When Regulators Call
By: Ifrah Law
Michelle Cohen guides and defends Ifrah Law’s iGaming clients when government agencies launch enforcement actions alleging unlawful gambling, advertising, and marketing practices. Michelle has decades of experience advising and defending organizations facing these and other claims related to consumer protections and privacy. When faced with cease-and-desist orders and costly litigations, Michelle’s clients count on her credibility, diligence, and deep knowledge of iGaming advertising and consumer protection laws to successfully negotiate with Federal Trade Commission (FTC) officials, state attorneys general, and gaming regulators. Playing Defense on Multiple Fronts: What Federal and State Regulators Are Looking For The FTC has long sought to protect consumers by initiating enforcement actions that challenge companies’ advertising claims. Today, many state attorneys general and gaming regulators…
Conviction by Clickwrap?
May 20, 2026
Conviction by Clickwrap?
By: Robert Ward
“Terms and conditions” are ubiquitous. They appear on baseball tickets,[1] in air conditioning repair agreements,[2] and, of course, on essentially every website we visit on a daily basis. By now, as the Seventh Circuit has put it, reasonable consumers “understand there will be terms and conditions associated with using a website.”[3] When disputes about terms and conditions are at issue in court, they often arise…
Cold Water on Insider Trading Fears: Prediction Markets Miss the 2026 NFL Draft
April 29, 2026
Cold Water on Insider Trading Fears: Prediction Markets Miss the 2026 NFL Draft
By: John Mikuta
From April 23 to April 25, the National Football League (“NFL”) held its annual player selection draft. Over 800,000 fans gathered in Pittsburgh, Pennsylvania to watch Commissioner Roger Goodell announce the picks live, with millions more watching on TV and other digital platforms.[1] But the NFL Draft is not just a spectator event—both traditional sportsbooks and prediction-market platforms allowed customers to risk money predicting which…
Google Now Allows Daily Fantasy Sports Advertisements in Limited States
July 18, 2024
Google Now Allows Daily Fantasy Sports Advertisements in Limited States
By: Jordan Briggs
On July 15, 2024, Google Ads updated its Gambling and games policy (the “Policy”)[1] to allow Daily Fantasy Sports (“DFS”) and lottery couriers to advertise in certain US states. Advertisers for DFS or lottery couriers must be licensed by at least one state and certified with Google prior to running these ads. Even after these steps, DFS advertisers may only advertise in seventeen states. The…
Six Ways to Delay a Supplier’s Licensure to Service Gaming Operators
July 5, 2024
Six Ways to Delay a Supplier’s Licensure to Service Gaming Operators
By: Jeffrey Hamlin
Ifrah Law specializes in matters related to sports betting and gaming, so it is no surprise that we have helped many businesses apply for and obtain the credentials they need to service the gaming industry. Because gambling is generally a matter of state law, entities that want to participate in that industry must go through the licensure process in every state in which they want…
Ontario Lottery Survives Legal Challenge by the Mohawk Council of the Kahnawà:ke
May 20, 2024
Ontario Lottery Survives Legal Challenge by the Mohawk Council of the Kahnawà:ke
By: Jeffrey Hamlin
The Ontario Superior Court handed a clean victory to Ontario’s internet gaming (“iGaming”) regulator and Attorney General last Monday, when it declared that Ontario’s regime for online gaming comports with Canada’s Constitution and Criminal Code. The much-anticipated decision disposed of a lawsuit that the Mohawk Council of Kahnawà:ke (the “Council”) filed in November 2022, alleging that (i) Canadian law prohibits lottery schemes (to include sports…
Sports Betting Advertisement Numbers Actually Decreasing
May 2, 2024
Sports Betting Advertisement Numbers Actually Decreasing
By: Jordan Briggs
Legal online sportsbetting, is still relatively new in America.[1] Over the last six years, as more states have legalized online sportsbetting, Americans have noticed more and more ads, leaving some feeling inundated with these ads.[2] But have Americans really seen more online sportsbetting ads, or have they only noticed more ads? Today, the American Gaming Association (“AGA”) published a summary of its research finding that…
Ad-Tech Europe: The Moving Target Marking Targeted Advertising
April 26, 2024
Ad-Tech Europe: The Moving Target Marking Targeted Advertising
By: Nicole Kardell
The European Data Protection Board (“EDPB”) recently published an opinion on the legality of pay-or-consent models for online platforms offering services in Europe. While the opinion is non-binding and limited to “large online platforms[1],” companies that offer platforms large and small in Europe should pay attention to the EDPB’s analysis—it will inform their future guidance for entities large and small. The upshot: Pay-or-consent models [for…
