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Michelle Cohen on iGaming Marketing: Five Critical Steps When Regulators Call
FEATURED
May 26, 2026
Michelle Cohen on iGaming Marketing: Five Critical Steps When Regulators Call
By: Ifrah Law
Michelle Cohen guides and defends Ifrah Law’s iGaming clients when government agencies launch enforcement actions alleging unlawful gambling, advertising, and marketing practices. Michelle has decades of experience advising and defending organizations facing these and other claims related to consumer protections and privacy. When faced with cease-and-desist orders and costly litigations, Michelle’s clients count on her credibility, diligence, and deep knowledge of iGaming advertising and consumer protection laws to successfully negotiate with Federal Trade Commission (FTC) officials, state attorneys general, and gaming regulators. Playing Defense on Multiple Fronts: What Federal and State Regulators Are Looking For The FTC has long sought to protect consumers by initiating enforcement actions that challenge companies’ advertising claims. Today, many state attorneys general and gaming regulators…
Conviction by Clickwrap?
May 20, 2026
Conviction by Clickwrap?
By: Robert Ward
“Terms and conditions” are ubiquitous. They appear on baseball tickets,[1] in air conditioning repair agreements,[2] and, of course, on essentially every website we visit on a daily basis. By now, as the Seventh Circuit has put it, reasonable consumers “understand there will be terms and conditions associated with using a website.”[3] When disputes about terms and conditions are at issue in court, they often arise…
Cold Water on Insider Trading Fears: Prediction Markets Miss the 2026 NFL Draft
April 29, 2026
Cold Water on Insider Trading Fears: Prediction Markets Miss the 2026 NFL Draft
By: John Mikuta
From April 23 to April 25, the National Football League (“NFL”) held its annual player selection draft. Over 800,000 fans gathered in Pittsburgh, Pennsylvania to watch Commissioner Roger Goodell announce the picks live, with millions more watching on TV and other digital platforms.[1] But the NFL Draft is not just a spectator event—both traditional sportsbooks and prediction-market platforms allowed customers to risk money predicting which…
Sorry, NY Fantasy Sports Fans. No Play for You!
November 16, 2015
Sorry, NY Fantasy Sports Fans. No Play for You!
By: Jeff Ifrah
Daily Fantasy Sports (or DFS) offers daily excitement to millions of US sports fans, and it enjoys tremendous support from its fan base. That support was on display today in NYC, as more than 250 upset fans rallied in front of the Attorney General’s office. The rally in support of DFS was in response to last week’s controversial announcement by New York Attorney General Eric…
Why Virtual Gold Can’t Buy Plaintiffs Happiness
November 10, 2015
Why Virtual Gold Can’t Buy Plaintiffs Happiness
By: Ifrah Law
A federal court has soundly rejected a plaintiff’s contention that she suffered any real-world harm based on in-game losses of virtual currency. In Mason v. Machine Zone, Inc., plaintiff Mia Mason alleged that she was a regular player of a free-to-play mobile game called Game of War (GoW): Fire Age. GoW is a multiplayer online strategy game in which players construct a simulated empire and…
The Return of The King
October 1, 2015
The Return of The King
By: Ifrah Law
PokerStars, the innovative online poker industry leader with a deeply loyal U.S. fan base, is making its highly anticipated return to the United States online gaming market. New Jersey regulators have approved PokerStars’ parent company, Amaya, to partner with Resorts Atlantic City to offer online gaming platforms in the state through the PokerStars and Full Tilt brands. As the world’s largest and most popular online…
Five Legal Issues Your eSports Company Needs to Know About Operating in the U.S.
September 14, 2015
Five Legal Issues Your eSports Company Needs to Know About Operating in the U.S.
By: Michelle Cohen
Photo courtesy https://outplayed.fr/ With a $143 million market in North America, eSports is big business in the U.S. And given its swift rise in popularity – 205 million people worldwide watched or played eSports in 2014, it will only become bigger. At last week’s eSports Conference, held in San Francisco September 9-10, industry leaders met and mingled while discussing market trends, best practices and the…
Wanted: A Quarterback for Legalization Of U.S. Sports Betting
August 12, 2015
Wanted: A Quarterback for Legalization Of U.S. Sports Betting
By: Jeff Ifrah
*This piece first appeared on the site LegalSportsReport.com on August 11, 2015 Welcome to one of the biggest business opportunities on Planet Earth: legalized sports betting in the United States, the land of the free and the home of 200 million sports fans. It hasn’t happened yet, but odds are, it will. And when it does, the overwhelming spoils will go to licensed and law abiding actors…
